Call for Entries: Forrester’s 2024 North America B2B Awards

Call for Entries: Forrester’s 2024 North America B2B Awards

Forrester has opened calls for nominations for its 2024 global Technology Awards in two categories: Technology Strategy Impact and Enterprise Architecture. The awards recognize organizations that align their technology strategies with business goals, adapt quickly to market changes, and focus on building customer trust. Strong alignment is crucial for business results, as firms with strong alignment grow 2.4 times faster and have twice the profitability.

Nomination Criteria for Application

Forrester’s Technology Awards are based on two criteria: Technology Strategy Impact and Enterprise Architecture. The first criteria requires organizations to execute a high-performance IT strategy, focusing on the continuous improvement of business results through technology. The second criteria, presented in partnership with The Open Group, recognizes organizations that demonstrate how their outcome-driven enterprise architecture practice fuels change, growth, and differentiation. The award is open to organizations with 1,000 or more employees using technology to improve business outcomes. Technology leaders, including chief information officers, chief technology officers, chief digital officers, and enterprise architects, are encouraged to apply across North America, Europe, the Middle East, and Africa (EMEA), and Asia Pacific (APAC).

Technology-Enabled Business Transformation Excellence

Forrester’s Technology Awards recognize organizations that continuously improve business results through technology. The awards are open to North America, EMEA, and APAC organizations, with submission deadlines of May 20, June 20, and July 9, respectively. The winners will be announced at Forrester’s Technology & Innovation Summit North America, EMEA, and APAC, respectively. Laura Koetzle, vice president and group research director at Forrester, explains that these organizations embody the three guiding principles of high-performance IT strategy: alignment, trust, and adaptivity. Steve Nunn, president and CEO of The Open Group, emphasizes the importance of enterprise architecture (EA) in driving growth and making a tangible difference in business outcomes. Recognizing and celebrating EA practices and initiatives worldwide is crucial for organizations to realize their objectives.

Forrester’s Technology Awards

Forrester is a top research and consulting firm that helps global leaders in many fields reach their growth goals by focusing on customers. Their own research, consulting, and events give leaders the tools they need to deal with change and put customer needs first. Their insights are based on annual surveys of over 700,000 consumers, business leaders, and technology leaders, rigorous research methodologies, real-time feedback votes, and client wisdom. For more information, visit

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